DömDöm büfé
Location:
Dunavarsány
Designer:
Bálint Lach
Year:
2021-2022
During several years of collaboration with Dömdöm Büfé in Dunavarsány, the goal was to extend and unify the existing brand identity. Although the logo was already provided, my task was to develop a coherent visual appearance building upon it across every customer touchpoint. Throughout the project, I brought everything—from graphic materials to the physical storefront (kiosk branding)—under a common visual denominator.
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A key element of the design process was the iconic, radial geometric pattern found in the logo. I infused this dynamic motif and the brand’s core colors into every material, from menus and large-format banners to the exterior decoration of the kiosk. This consistent play with the brand identity not only made the buffet instantly recognizable to visitors but also lent a unique, distinctive atmosphere to the location, strengthening the brand’s presence on Dunavarsány’s gastronomic map.